Inside Modern Sales Operations | Expert advice from Perkbox

Sales and Rev Ops leaders have long been the unsung heroes of revenue generation – until now. 

We realized that Ops needed a voice, especially in the European market. That’s why we’ve created this Inside Modern Sales Operations series. You’ll find each article packed with real, unfiltered advice from one Rev and Sales Operations leader that’s influencing the B2B SaaS industry worldwide. 

Today we’re featuring Marissa White, Sales Operations Manager from Perkbox. Let’s jump on in! 

Tell us a bit about yourself

I’m the founder of Sales Ops Help, a blog and consultancy, that shares my expertise and currently the Director of Revenue Operations at Perkbox.

I have over 14 years of experience managing global operations teams working to enable and support commercial leaders. My diverse background includes work within industries such as manufacturing and travel. However, the breadth of my experience has been working with software and SaaS businesses.

What’s your sales operations best practice?

Never underestimate the value of stepping into your audience’s shoes. As a consultant, it’s a bit easier to find time to sit alongside sales and understand, but, ironically, it’s sometimes hard to find the time in a full-time role. 

Make time to carve out a full day at least every quarter to spend time with the audiences you support.

Make time to carve out a full day every quarter (at least) to spend time with the audiences you support, whether it’s SDRs, AEs, or whomever. If you work with other revenue ops colleagues, do the day together and schedule a good debrief for learnings.

Craving more rev ops insights? Get all 14 actionable sales operations tips in your free copy of the full guide.

Want to check out the rest of the Inside Modern Sales Operations series? Read more articles.